Meatless.

Hillshire Farms commercials indubitably rub me the wrong way.

The perfect gender roles is part of it.

The unironic "Go Meat!" punchline is part of it. Go on, eat meat -- but cheering about it strikes me a bit too much in the vein of a straight pride cheer. You're celebrating something that people already happily do without any question (just to rub it in the face of those who don't live in that world?)

As I think about it, my big problem with these ads may be the blatant association of sausage with men and manliness. The company's celebration of meat is tantamount to celebrating the essence of men (more or less explicitly just for having penises -- look at the camera work in some of those ads!).

Sorry, no. Even if you are successful in getting me to associate kielbasa with "everything manly including Certain Parts", they still won't have a nice edible shape.